Let Me Have Jesus Cappuccino
• Faith is Profitable
Earlier one Starbucks withdrew a cup because - horrors! - it quoted Armistead Maupin, a gay novelist. But now the chain is going to add a quote from bestselling born-again writer Rick Warren. (The article notes examples of Christian slogans on mass produced products.)
It will be the first mention of God in the company's provocative quote campaign, The Way I See It. In 2005, Starbucks is printing 63 quotes from writers, scientists, musicians, athletes, politicians and cultural critics on cups for company-run and licensed locations to carry on the coffeehouse tradition of conversation and debate.