Teens drive market for Christian games
• Christian Pop Culture
The youth market is driving a substantial portion of the Christian merchandize boom according to an article in Business Week. Christian boardgames, T-shirts, comic books and "Biblezines."
Insiders estimate the Christian gaming industry to be worth about $100 million in annual sales -- an emerging segment (less than 1%) of the overall video-game market, which sells about $23.2 billion of products a year. Small though the Christian category may be, it's part of a fast-growing trend of youth-oriented Christian merchandise.